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Whole store design for cosmetics

 

1. Romantic pink tone, creating a visual magnetic field

Full scene immersive experience: with soft pink as the main color tone, paired with white polka dot flooring and floral decorations, creating a dreamy atmosphere that is bursting with girlish hearts, instantly capturing the hearts of young female consumers.

Brand memory point enhancement: Unified colors and decorative styles make the store a check-in point for "self traffic", customers spontaneously spread, and brand exposure doubles.

2. Scientific flow line design to improve conversion efficiency

The layout of the gold exhibition area: Nakajima's display shelf adopts a stepped layered design, and the popular products such as lipstick and eye shadow are clear at a glance; Set up a sample experience area next to the checkout counter to stimulate impulse spending through waiting time.

Optimization of pedestrian flow: Open layout+circular flow to avoid customers staying in blind spots. From entering to leaving the store, every step is immersed in the consumption rhythm of "trial selection purchase".

3. Multi functional module combination, suitable for full category display

Flexible Display System: From drawer style storage cabinets to multi-level display racks, from suspended lightboxes to desktop experience platforms, each module has undergone precise measurement and is suitable for a full range of products including cosmetics, skincare, fragrances, and more.

Scenario based display plan: Provide theme display templates such as "daily commuting", "date makeup", "party styling", etc., allowing customers to find exclusive beauty plans during color testing and improve the correlation rate.

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